The Google Penguin upgrade has changed the way Search engine optimization was practiced. Gone are the days when you simply build hundreds of back links. Today, SEO is about more quality than quantity. Still, you will need to take care of SEO of your website. The key here is to pick the best SEO tools which could effectively improve your website rankings.
Google Webmaster Tools
The first one is unquestionably from Google. Using Google Webmaster tools, it is possible to track broken links, crawl mistakes, navigation difficulties and replicate Meta data. This single tool can track the health of your website and make it error-free. At exactly the exact same time, you can use this tool to examine the way your website is faring with unique keywords to group buy seo tools. You are able to separately assess which page is rank for a specific keyword. When you connect your Google+ profile to Webmaster tools, authorship can be dealt with as well. Google webmaster is one of the best SEO tools which are available at no cost.
While Webmaster tools enable you to monitor your website wellbeing, Google Analytics is an ideal tool to analyze your website traffic. Knowing where your traffic comes from and what they are doing on your website lets you optimize your site and enhance conversion rates. Google Analytics delivers real-time reports, audience behaviour, and in-depth traffic analysis and conversion reports. You can even understand how each page is doing in search engine rankings.
MOZ Toolbar and Open Site Explorer
Moa is a good search engine optimization tool that combines features of Google webmaster tools and Google Analytics and presents them with an easy-to-use and intuitive interface. Even though this is a paid version, you may download the MOZ toolbar that is free. This plugin is available for Chrome and Firefox. This toolbar offers advanced metrics such as Meta tags, data, link info, domain authority, page capacity and other on-page elements.
SEO Optimization tool
It is obvious that Meta tags, Meta description and name hold a good place in SEO. However, newbie’s do not know what to write in such areas. This free search engine optimization tool optimizes your title and Meta tag description. Enter your keywords and state and this tool will tweak your search engine optimization tags. The website provides screenshots that will help you realize how to use this search engine optimization tool.
Screaming frog is a search engine optimization spider which may be installed on your desktop. While Screaming Frog is a paid application which needs 99 pounds annually, the website provides a free version with a 500 URL crawl limitation. Using this comprehensive search engine optimization tool, it is possible to fetch key onsite elements of a website to audit, examine and examine them using an SEO perspective. You can export this information into an excel sheet and then track your search engine optimization strategies.